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Read the Label - To Be a Green Consumer, You Have to Know What You're Buying
That means reading labels. Trouble is, some labels aren't exactly reliable. But knowing which ones are legit is essential to insure that the actions you're taking will really change the game.
The sources of the eco-labels showing up on so many products can be either governmental or private. Neither is a guarantee of authenticity. Here is a rundown of some of the most common.
- Energy Star - Reliability: Excellent
- Fair Trade Certified - Reliability: Excellent
- Green Seal - Reliability: Excellent
- LEED - Reliability: Excellent
- USDA Organic - Reliability: Good
- Sustainable Forestry Initiative - Reliability: Poor